Brand storytelling through design, video and photography.

Hi, I’m Rob. A Cardiff based freelance brand, graphic and web designer, photographer and video creator.

For 18+ years, through a range of in-house, agency and freelance jobs, I’ve specialised in brand design and strategy, website UX/UI design, photography and video production.

I work with clients world-wide, from Cardiff to London, Sydney to New York, and I’m always excited to hear from someone new. So if you’ve got any questions, or would like to discuss a project, please get in touch.

And if you’re a design agency looking for a little extra support when things get busy, I’d be happy to give you a helping hand and would love to hear from you too.

SERVICES ↓

SERVICES ↓

Brand.

The most powerful tool your business has.

Your logo is not your brand, your colours are not your brand, how you make people feel when they interact with you or your product, THAT’S your brand.

The Mothership Design approach to brand is to delve deeper than the surface level look of your identity, performing a brand autopsy to gain valuable insights into you, your competitors and your audience. Discovering exactly why it is you exist as a business is the only way to create something that truly aligns with your audiences’ needs and values, capturing their hearts to form powerful, long-lasting connections.

Digital.

Immersive digital experiences, designed for goldfish.

The attention span of an average website user today is under 8 seconds… that’s less than the 9 second attention span of a goldfish!

Understanding why a user is on your site, knowing what questions brought them there and what information they are looking for is key to creating a website that grabs and holds their attention. Giving you the time you need as a brand to validate what you can do for them, to build trust and make them feel like you’re the right solution for their problems.

Through strategic and creative UX/UI design, and with user journey and accessibility at its core, The Mothership Design can help create engaging user experiences that grab and maintain that all important attention of your goldfish… I mean website visitors.

Video.

Stories, told in motion.

Video has become one of the most engaging forms of online content, with users spending an average of 88% more time on websites that contain video. And when it comes to social media, video gets an average of 67% more engagement than a standard post, and because the watch time of video is longer than a still photo, this helps your posts to rank higher in the search listings on platforms such as Instagram, getting pushed out to more users, meaning even more eyes on your content.

So, whether you’re looking for video case studies or brand videos for your website, or short-form content for social media, The Mothership can help with art direction, planning, production and post-production video services to help you harness the power of motion to capture the attention and engage your audience and customers.

Photo.

Show them the real you.

Have you ever visited a website, or looked at an advert and thought, that person looks familiar? Chances are it’s because they are, and you’ve seen that same stock photograph used many times before.

Elevate your website, social media and campaign content with bespoke photography that’s true to you and your brand.

Whether it’s photos of your office space and team, or action shots of your services and products out in the real world, having your own imagery to use across all your marketing channels will make your brand unique to you, consistent and more authentic.

The Mothership can help with brand and lifestyle photography, using natural light as much as possible to avoid that “stock look” giving your bespoke images a more natural and relatable feel.

Behind the Brand

What’s with the name?

It’s a question I get asked quite often - why The Mothership? Well, there are two main reasons for it, so get yourself comfy and read on.

The first reason is quite simple, I’m a big fan of space and sci-fi stuff, and when I decided to name my business something other than the generic Rob Barker Designs, I knew I wanted it to be something I could have a little creative fun with.

So why The Mothership?

noun:
a large spacecraft from which smaller craft are launched or maintained.

This is how I see my clients and what I do for them. Each brand and business I work with is a battleship, with their own unique missions, and business goals. Like a true mothership, I arm these clients with everything they need to go out and succeed in their missions. But they’re never left alone, I remain close, watching over them as they progress, ready to step in at any time to provide additional help and support in whatever way is needed.

So, there you have it, the story behind the name. If you need support with your business mission and goals, have a project in mind and fancy joining The Mothership fleet, you can send an SOS transmission here.